Domain Development – Only The Best Is Good Enough
Kevin Jackson July 26, 2009 2


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I have worked with loads of designers and web developers over the years. Some were good, some were bad, while some had the skills but didn’t take pride in their work.

We are well underway in our switch from domain parking to launching minisites for the majority of our domains.

While my very competent team is busy at work, it is now time to focus my effort on the bigger fish: development of domains into super brands.

I will commit myself to 2 such projects for the rest of the year. Yes, only 2. I read everyday about domainers claiming to be developing scores of sites weekly. Let’s just say that people view web development differently, and leave it at that.

This week I hope to launch a contest in what will be the first stage of the development of the first domain name.

Morgan Linton over at Domainvestors.tv need not worry about our contest. Our contest will in no way compete with his upcoming one. Only graphic designers will be eligible to enter our contest, and it will be entirely different.

This contest will make it possible to have the very best designs to choose from for the new brand.

If you are a designer you will want to stay tuned, as this brand will be showcased on TV, billboards, online (obviously), on clothing, newspapers, print, and just about everywhere possible.

The brand is not even off the ground yet, but I have started to work my contacts in various industries such as the fashion industry. Saying that, my girlfriend who is a model herself, shouldn’t mind wearing my brands down the catwalk for free. Its all about the advantage, and of course worthwhile exposure. Fashion TV, anyone?

I am done preaching the gospel of domain development. As Sahar said last week, it is time to DO.

2 Comments »

  1. Helder July 26, 2009 at 1:38 pm -

    Best of luck to your new brands :)

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  2. Kevin Jackson July 26, 2009 at 8:59 pm -

    Thanks Helder!

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