Proven – Keyword-rich Domains Help With Search Engine Rankings
Kevin Jackson May 19, 2009 7

Last week I blogged about some new minisites and domaining resources that we had just launched.

Now it’s time to do the bragging. DomainConferences.com now has number one spot on Google for “Domain Conferences”.

The website only has one content page, and is not promoted at all except for a the links it got in a recent post.

This definitely highlights the value and importance of keyword-rich domains in Search Engine Results Placements.

We got this result within just days of launching the website. The domain name did not have any previous rankings as it was been forwarded to eBusinessDomains.com for over a year.

We will definitely be adding more content to DomainConferences.com and will be taking this domain name to the next level.

If you are a starting a new ebusiness, and you want to earn instant credibility and great placement in your niche, then you need to checkout our domain marketplace in the first instance for the perfect keyword-rich domain name.

That is what we specialise in!

7 Comments »

  1. Paul May 19, 2009 at 7:54 am -

    Hello,

    I think you got a google “bounce”. Happens most times with keyword rich domains……….the real test will be in two months or so from now and it’s ranking.

    Either way….great news! Enjoy.

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  2. Snoopy May 19, 2009 at 8:13 am -

    This certainly doesn’t “prove” it, even though it may indeed be the case. It isn’t a very competitive term and you could well have have no.1 ranking regardless of the domain you used.

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  3. Dave May 19, 2009 at 8:44 am -

    I think the fact the domain name is the exact match did help. As Snoopy pointed out though, not a competitive keyword. I am a strong believer in keyword domains. There has to be some credit to them when it comes to SEO.

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  4. Alan May 19, 2009 at 4:51 pm -

    If you don’t acquire more links from 3rd party sites with anchor text “Domain Conferences” and add content about Domain Conferences, you’ll begin to slip in the SERPs for the keyword phrase. There is a “freshness” factor baked into the Google algorithm and you are the freshest site right now with very little authority. Giving yourself a link will be picked up eventually by Google and be devalued. Get links and you’ll stay on the first page, don’t get links and you’ll move to page 10. Good luck it is a nice domain.

    May I pose a question? Why do most domainers not buy a generic keyword domain for their business, but rather use a brandable type domain when they constantly preach that end users “don’t get it.” At least DomainKing.com redirects to Ricksblog.com. What’s up with ebusinessdomains.com? If you’ve made millions in the business, you haven’t figured a way to buy businessdomains.com from Monster Worldwide? But the better keyword rich domain would be businessdomain.com because an end user wouldn’t use the plural for domain, but the plural on names. “domain names” not “domains names.” That’s probably why the paid search bid is $5 higher on “business domain” than “business domains.” I’d love to see a domain blogger (see here again not domains) do a hilarious post on the names of domain name businesses. What’s up with SEdO? Are they trying to do a play on SEO or is it just a run of the mill brandable domain. A bunch of domain name businesses will get high marks when it comes to the domain name they built their businesses upon. The vast majority however “don’t get it.”

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  5. Kevin Jackson May 19, 2009 at 7:08 pm -

    @Paul,
    You could be right, as I see this happening a few times before with other domains that we develop.

    @Snoopy,
    It was a short post, but I thought I had done my best to explain the title.

    What I tried to point out is that the domain name was not hosted or parked before the development. I had not done any of the popular SEO stuff such as heavy content and linking. There is only one content page.

    Hence, the most likely reason for the number one listing is that domain name is the exact keyword-phrase match.

    @Alan,
    The post I think highlighted the fact we have done very little in terms of SEO, hence why I am accrediting the keyword-domain name for the number one spot. Yes, we recognise that we have a lot more work to do in order to secure our spot.

    I will try to write this with a straight face, and remain professional ;) .

    ***” Why do most domainers not buy a generic keyword domain for their business, but rather use a brandable type domain when they constantly preach that end users “don’t get it.””***

    I can only speak for myself here. You will have to take up this issue with the other domainers. I currently operate 3 businesses in the domaining space:

    Exdon.com, an acronym for Exchange for Domain Names
    Widest.com, a cool domain name we have used to brand domain registrar
    eBusinessDomains.com, a marketplace for end-users to buy domains for their ebusinesses.

    Bear in mind that “business” has a completely different meaning from “eBusiness”. Business is Business (to keep it simple) and ebusiness is online business. I wrote a blog post sometime back entitled “eBusiness”. You can read it in your own leisure to understand further why we are eBusinessDomains.com.

    You can also checkout our about page.

    You will have to take up the matter with Sedo directly. However, as their offices are closed now, just so that you can sleep tonight, Sedo is an acronym for “Search Engine for Domain Offers“. Sedo fiercely defends their brand, so I don’t think they have a problem with their brand name.

    Hey am here… if you have any more queries, don’t hesitate.

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  6. Alan May 19, 2009 at 9:23 pm -

    Hi Kevin,

    I’m just being cute. Never new this: Search Engine for Domain Offers = SEDO.

    The SEO advise I offerred is from my experience with two ecommerce sites I built on highly searched competitive terms. Bought the names in the aftermarket, originally registered back in 1999. Right to #1 at Google and then a painful slide to page 10. I guess its better to have been loved by Google than to never have been loved. It seems to take about 3 months to get back on the first page and then another 6 months to climb to the #1 spot.

    I was also able to buy the singulars and re-direct them. They bring in a good amount of type-in traffic.

    I would love to hear a little domainer “roast” at one of the conferences. I don’t attend but it would be even more entertaining than watching Div spend a million bucks on a you tube video.

    An appreciation for self deprecating humor is a characteristic of highly successful people.

    Good business people are great at building brands. It’s fun, it feeds the ego and it’s rewarding. No one wants to hear you were successful because you had a generic descriptive domain name. Come on, they want to hear they were successful because it was a brilliant concept, executed flawlessly by an incredibly talented business person.

    I fight my design team when they want to use a catchy brandable product name as the sole domain name. IMHO, you need two domains – the category defining name and the branded name. Searches on the branded name will always convert to a sale at 3-4X the search on a generic name. So how do you neutralize this objection during a sales pitch?

    Please don’t take these comments personally. I’m an end user with experience in the domain industry. It took me a long time to figure out the answer to my question.

    Please email me if you’d like to discuss in more detail.

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  7. Kevin Jackson May 20, 2009 at 9:08 am -

    Hi Alan,
    Thanks for coming back to clarify your point as I did in fact misunderstand or misread your original comment.

    Everything is making more sense now.

    With SEO there are shortcuts, but these shortcuts will only reap temporary success. One has to think long-term with SEO.

    Normally you won’t reap the benefits of your hardwork with your website until after a few months or even years. Consistency is name of the game.

    I personally don’t think that most domain conferences are tapping into their true potential. A lot of the organisers would make a lot more money if they sold CDs or DVDs for most of their sessions. DomainConferences.com has huge potential, but we will need to execute the business plan right.

    *** “Good business people are great at building brands. It’s fun, it feeds the ego and it’s rewarding. No one wants to hear you were successful because you had a generic descriptive domain name. Come on, they want to hear they were successful because it was a brilliant concept, executed flawlessly by an incredibly talented business person.” ***

    I totally agree. The problem here is that a lot of people are still unaware of the power that lies in successful branding. If you look at it, the most successful domainers out there are those that truly understand what branding really is.
    I am very please to see that you are an end-user that understands the power of domain names. I write a lot about domain strategies, and you seem like someone is already mastering the game. It’s just amazing when you think of what you can do with domain names.

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